The Magic of Three... and The Fourth Dimension!

Why Three is a Magic Number ✨

Ever noticed how things just feel right when they come in threes?

There’s something undeniably magical about it.

We naturally respond to threes:

✨We make three wishes.

✨We tell stories in three parts - beginning, middle, and end.

✨We begin with “Ready… Set… GO!”

From a young age, we learn our A, B, C’s… 1, 2, 3’s… and Do-Re-Mi’s.

Three is the perfect number when it comes to sharing stories, songs and rhymes. We grow up hearing Goldilocks and The Three Bears… The Three Little Pigs… Row, Row, Row Your Boat…

The list goes on… and on… and on...

The Visual Strategy System

In my work as a Visual Strategist, the magic of three is more than just an idea.

It's the foundation of my Visual Strategy System - a simple, powerful way to communicate how I help clients bring ideas to life with clarity, creativity, and confidence.

Here's how it works:

1. THINK - Structure ideas, concepts, and frameworks with VisionMapping™
2. SAY - Communicate stories, journeys, and insights through VisualDoodles™
3. DO - Present brands, products, and services using Visual Marketing

And then there’s the fourth dimension...

✨ BECOME - the part that’s hidden in plain sight!

This is where the real transformation happens. Connecting the dots between what you’ve done, where you are now, and who you can become. 

“Three gives you structure... and the fourth sets you free!” - Ann English

When your vision, voice, and values align, you move from chaos to clarity and step into who you're meant to be.

Turn HOW into WHO

During my talk ‘From Chaos to Clarity: The Magic of Visual Strategy’, I share a simple but powerful insight:

It’s not about HOW.
It’s about WHO.

Same three letters. Rearranged. BIG difference!

When we get stuck trying to figure out how to do everything ourselves, it’s easy to feel overwhelmed. None of us can do this alone.

So my advice?

Stop getting stuck on HOW. Start focusing on WHO can help you. Because this small shift moves ideas into action.

Why is ‘Three’ so Powerful?

Three brings harmony, it's is the unsung hero of composition. 

It’s the smallest number needed to create a pattern, shape, and form. 

Words grouped into threes are more appealing, more rhythmical, and more memorable.

Repetition helps us make sense of things - verbally, visually, and strategically. 

“Three provides structure, balance, and clarity - especially in how we create, communicate, and connect.” - Ann English 

Threes are Everywhere!

Take a look around you. Once you know about it, you’ll start seeing threes everywhere.

When I teach Visual Marketing principles, I dedicate an entire section of The Visual Marketing Mastery Compass course to this silent secret strategy:

🎨 The Power of Three - in Design & Display
📸 The Rule of Thirds - in Art & Photography
✍️ The Triple Impact - in Writing & Storytelling

Whether you’re designing a web page, laying out a pop-up shop, painting a picture, taking a photo, crafting a message, or telling a story…

Three is the sweet spot. 

It creates rhythm. It helps people remember. It just works!!!

The Goldilocks Effect

You'll spot groups of three elements in graphics, presentations, and websites, which are often split into three columns.

Businesses offer three-tiered packages or pricing to guide customer decisions.

Brands often present products and services in sets of three.

Why? - Because of what I call The Goldilocks Effect: 

“This one is too basic…  This one is too much… But this one is just right!” - A Customer

This impactful silent sales strategy is something you can apply too, and why I run Visual Merchandising workshop to teach this principle.

Threes in Action

If you know me, you’ll know I love threes.

This isn’t just a fun, quirky, whimsical idea - it's a guiding principle I apply across everything I do.

💫 In my course, Showcase Your Superpower: Create Your Core Values Compass you refine your top three core values at the heart of who you are.

💫 During a 1:1 Bridge The Gap - Personal Strategy Session we dive into a 3-part process to explore where you are now, where you want to be, and how you can bridge the gap to get there.

💫 Daydream & Doodle Day has a threefold purpose: to help you unlock the magic of Clarity, Creativity & Confidence!”

Try it for yourself…

 📷 Show what you do in three images - Before, During, After
📝 Describe your purpose in three words
🎯 Group your offerings into three levels or packages

See how this helps you communicate more clearly to connect with your audience.

How Does This Apply to You?

Here are three simple ways you can start using the Power of Three:

🔍 Notice where threes show up - in design, pricing, storytelling…

🤔 Reflect on how you can simplify your message using threes

💥 Take action and try these:

• Group your services into three pricing levels
  
• Share your process in three simple steps
  
• Choose three words to express your values, vision and mission
  

 Begin. Start small. Pick your three.

 And trust that the fourth 'BECOME' will show up when you do ✨

 Let’s give three cheers for the magical number THREE!

Hip, Hip, Hooray… 

Hip, Hip, Hooray… 

Hip, Hip, Hooray!!! 

🎉🎉🎉

And finally, here’s a fun challenge…

How many times have I used the magic of three in this blog post?

✨ Email me your answer.

✨ Connect with me on LinkedIn and share how you use the magic of three (don't forget to tag me!)

✨ Subscribe to IGNITE IDEAS! newsletter packed with intriguing insights, ideas and inspiration.

Let me know...

How do you use the power of three?